Solution Selling Sales Training
Smytheport helps sales professionals differentiate themselves in an ever increasing competitive market through a unique, application driven approach to solution selling.
Smytheport solution selling is a fully customized approach for each of our clients, taking into consideration our client's culture, resources, strategic market initiatives and marketing collateral. Our customization is aligned specifically to each client's business.
Our workshops and classroom instruction formats effectively help the sales professional change the way they approach the sales process through an initial assessment of the participant's behavior patterns. This information allows us to customize our instruction for each individual that maximizes the benefit in their learning aptitude and application results. Our customized training is aligned to the specific need of each of our participants.
Traditional solution sales training programs often provide the "what to do" and "how to do it," which are essential components to effective performance improvement. At Smytheport, we not only cover the "what" and "how," we also incorporate perhaps the most essential component, the "why."
For years, corporations have struggled with a balanced participation from their sales teams, resulting in the 80-20 rule: 80% of the sales are often sold by 20% of the sales staff. It has been said that what we "can do" and what we "will do" are often two different things.